Last year Apple launched the successful “Shot on iPhone 6″ campaign to highlight the camera’s potential for the new generation of iPhones. From New York to … The latest UGC campaign from Apple saw commissioned pro and amateur photographers to take low-light photos with their iPhones. Now Apple is focusing their ad campaign on the iPhone. Photo: Apple Apple’s crowdsourced “Shot on iPhone” ad campaign’s not just a hit with customers — it’s raking in plaudits from the pros as well. Fast forward to the release of the iPhone 7, and Apple seems to have stepped it up a notch, adding an even more creative element to their UGC marketing campaign. Apple’s panel of judges has now picked ten winning photos from around the world, shot on a range of models from the iPhone 7 to the iPhone XS Max—and they are impressive. Introducing the “Shot on iPhone 7” Campaign. All across the US, these photographers set out to showcase the people and the pockets of their cities that embody their local culture. Apple has been airing iPhone ads that cater to everyone’s lifestyle. The campaign, which included a range of subjects, from landscapes to close-ups, was a true success, winning one of the top prizes at the Cannes Grand Prix Festival 2015. But there are also three short films featuring FKA twigs, Kamasi Washington and Florence + … Apple has selected winners of its "Shot on iPhone" challenge, which sought the best photographs taken on Apple's smartphone, with some of the top entries highlighted on the Today show on Tuesday. F ollowing last year’s Shot on iPhone 6 campaign, Apple is bringing back the concept for the iPhone 6s. Apple has used their ad campaign to get switchers, when switching wasn’t cool. One of the creative projects is the latest Shot on iPhone campaign as the company gave 30 Black photographers the iPhone 12 Pro to capture their “Hometowns” and highlight their local culture. The new "Shot on iPhone on Tour" campaign, crafted by TBWA\Media Arts Lab, features 16 musicians in all. two-year development period for the iPhone, a period during which Jobs embarked on a campaign to sign a wireless company as the exclusive carrier for the iPhone. Apple has a number of initiatives for Black History Month this year. Back in January 2019, Apple announced the Shot on iPhone Challenge with the goal of celebrating the photography capabilities of the iPhone. Using an iPhone, of course. Billboards are a major component of the media, as they always are with "Shot on iPhone" campaigns. https://adage.com/creativity/work/apple-shot-and-edited-iphone/2274491 Eventually, he was able to convince AT&T to abandon almost all control over the development of the iPhone to … One of the creative projects is the latest Shot on iPhone campaign as the company gave 30 To celebrate Black History Month, Apple commissioned more than 30 Black photographers to capture and share their hometowns with the world through their unique lens, all shot on iPhone 12 Pro. Aptly named PC and Mac. 9to5Mac - Apple has a number of initiatives for Black History Month this year. The new ad campaign features 53 images from … They had a good run with the “Get a Mac” ads with John Hodgman and Justin Long.